Samantha Whissell
Sustainable UX, Designer and Educator, Marketing Manager, Creative Director, and Spreadsheet Master
In my 20 years I have gained broad advertising and marketing experience from Australia, Honduras, Tibet, and North America. The ever-changing industry has encouraged critical thinking and the importance of team collaboration and self-management. I lead creative teams by example, with honesty, compassion and objectivity. We celebrate wins and learn from misses.
My work is driven by data, executed with attention to detail, and pressure-tested. I educate on best practices and new ways to minimise our footprint, and encourage volunteering for environmental causes and change-makers.
02/2015 โ 06/2018
Design Lead,
McMillan
McMillan
- Concept, development and launch creative for campaigns, conferences and websites.
- Storyboarding and art direction for video.
- Lead design for campaigns, guiding designers on branded material and deliverables.
9/2018 โ 9/2020
Art Director,
Greenmelon
Greenmelon
- Lead UX research, audits and design.
- Manage branding and art direction.
- Sustainability and creativity educator.
9/2020 โ Present
Marketing Manager,
Forte Brands
Forte Brands
- Manage projects with agencies, contractors and staff.
- Improve UX of all contact points for members and clients
- Create UI design, build, launch and maintain Shopify Plus website, ForteBrands.com and WordPress microsites.
- Art direct, design and execute communications and collateral for B2B and B2C audiences.
- Spreadsheets. So many spreadsheets.